Lilli Zin Coaching
brand identity and collateral for a life + career coaching entrepreneur
CONTEXT
Lilli Zin is a life + career coach who works with millennials who are craving a deeply fulfilling life. We worked together to build a brand that strikes the balance between peaceful and empowering. I brought Lilli through a branding workshop to understand her voice, vision, and brand values before crafting a logo, color palette, icon family, social media strategy, and marketing material to reach her people.
Lilli Zin is a life + career coach who works with millennials who are craving a deeply fulfilling life. We worked together to build a brand that strikes the balance between peaceful and empowering. I brought Lilli through a branding workshop to understand her voice, vision, and brand values before crafting a logo, color palette, icon family, social media strategy, and marketing material to reach her people.
![](https://freight.cargo.site/t/original/i/f6b69ec3289a8f39ef5ae4b124b89552d97a0059444b0fb6bbc2bd247d53d14a/LilliZin_moodboard.png)
![](https://freight.cargo.site/t/original/i/d2490605eed3834ef7d2a8846c36556734b8aa050052ff33f526f2913cb65347/LilliZin_Portfolio-06.png)
![](https://freight.cargo.site/t/original/i/43347d5d05c294ed20e1f2443e66a08aa9fe124445cd72c2b46ec030e19dae58/LilliZin_Portfolio-07.png)
![](https://freight.cargo.site/t/original/i/a3dfdef15dcfeebf2dc69a4b91faf358faf2c2f1bb961defbff8f170a1fff9d5/poster2-cream.png)
![](https://freight.cargo.site/t/original/i/ac94d9d76f5fb3e56dfb29587f07650ee22cf0b9b4e7f8ac830b9974a176d12e/LilliZin_Portfolio-02.png)
![](https://freight.cargo.site/t/original/i/88f6c1fd3bf1cd28bf6df559bc6a61c8c38fb90f8ce6c82e07b222894f40370e/LilliZin_Portfolio-03.png)
![](https://freight.cargo.site/t/original/i/99081efe49c34f4d1c989b8984785f527fdeedaaae8103f7e297fc07132dac7e/logo-debossed-small.png)
![](https://freight.cargo.site/t/original/i/d7b9eb292469143e2f4e6436940b045d5384db8065da3c4b46670375f58c7d69/LilliZin_Portfolio-04.png)